Tuesday, October 03, 2006

FremantleMedia Strikes It Lucky With Interactive DVD

According to FremantleMedia's official website, Fremantle Home Entertainment (FHE), the home entertainment division of FremantleMedia, one of the largest international creators and producers of programme brands in the world, today announced it has inked a deal with DDS Media to produce and create a Strike It Lucky interactive DVD game based on the hugely popular TV show.
The DVD, which will be marketed and sold by FHE, includes a raft of exclusive and exciting features including direct involvement from Michael Barrymore, the original host of the TV show. Mr Barrymore has been fully involved in the production of the Strike It Lucky interactive DVD and brings this classic gameshow back to life by playing host once again, offering guidance and encouragement to players throughout each of the levels.

Michael Barrymore commented: “Strike It Lucky has certainly given me some of the best moments of my career and I am absolutely thrilled and honoured to not only be part of the DVD game version, but also proud to see this iconic gameshow back on the screen!”

The Strike It Lucky interactive DVD is scheduled to hit all good retailers including HMV, Woolworths and WH Smiths, from early November. Additional features include both single and multi-player functions and the opportunity for players to win a jack-pot prize at the end of the game.

Strike It Lucky was first broadcast in 1986 on ITV and ran until 1999. The classic gameshow attracted, at its height, over 17 million viewers. Strike It Lucky is part of FremantleMedia’s extensive library of classic gameshows which includes The Price Is Right, Family Fortunes and Blockbusters.
You can read the whole press release at http://www.fremantlemedia.com/page.asp?partid=556.

I'm glad they're calling the interactive DVD 'Strike It Lucky', for some reason, 'Strike It Lucky' didn't sound as good when it was renamed to 'Strike It Rich' in the 1990's.